Innovative Solutions to Boost and Sustain the Growth of Emerging Markets in South East Asia

Emerging markets make up 44 per cent of the world’s economy. This shows that they play an important role in the growth and sustainability of the global economy. Therefore, growth in these markets will mean a growth in the global economy, which translates to better living standards for their citizens. For the growth and sustainability of these emerging economies, they need innovative solutions that will boost their development.

South East Asia, for instance, is among the most promising growth markets that are open to innovation. For the last decade, its economy has registered tremendous growth, which can be attributed to trade with other countries through exports, and a number of foreign investors setting up multinational companies in South East Asia. Opening doors to multinationals has helped increase the potential of South East Asia’s economy through increased revenue generation, and this has greatly influenced its growth as an emerging economy.

Due to their contribution to the global economy, emerging economies' growth must be supported. Innovation remains the preferred solution in supporting the growth and sustainability of these emerging economies. Here are some of the innovative solutions for the growth of emerging economies.

• Ready Market for Affordable Good

A number of emerging economies such as South East Asia have an open economy, and they provide a ready market for high-quality goods. The consumer base in these countries has a purchasing power that can impress many companies looking to enter the Asian market. They have a good number of active consumers that are ready to buy from multinational companies. However, these consumers weigh the prices in the market against the performance of the goods before purchasing. It is, therefore, the role of multinationals to entice potential buyers with affordable prices on high quality goods. This will attract more local buyers, thus growing the economy of emerging economies.

• Foster a Healthy Environment for Private Investors

A healthy investment environment will sustain the growth and financial stability for emerging economies. Over the years, private investors have had an eye for the Asian market as it has shown a lot of potential to grow. Therefore, creating a healthy business environment for these investors will attract more investment opportunities to set up international businesses for trade development.

• Strategies to Participate and Compete in the Global Economy

The contribution of the Asian economy to the global economy has doubled over the years. Today, Asia contributes a fifth of the registered exports in the world. This means there is a tremendous growth in these markets, which has improved the living standards of the Asian people and significantly reduced poverty. The participation of developing markets in the global economy has seen them rapidly grow; therefore, a continuous effort to compete in the global economy will sustain this impressive growth.

The Perfect Way to Enter an Emerging Economy

Due to challenges such as setting up a successful distribution system, finding the right target market for commodities, and getting the perfect market price for commodities, it has not been easy for multinational companies to penetrate these markets without the help of experts in the local market.

The best way to enter and successfully establish a company in an emerging economy is by engaging a local market expert. For any international business interested in the Asia market entry, they need to work with a local market expert who is more experienced, trustworthy, and one who really understands the local market.

This is most crucial for small businesses that successfully want to enter the South East Asian market and are looking to find their target market.

Frontech Ventures has helped the emerging economies of South East Asia to connect to the world. It has made entering the Asian market much easier by offering a strong connection for businesses to find their target market.